Tuesday 22 November 2011

November Masti

November has been exciting month for me, lots of fun, work and play. 
  • Ebay surge: We listed our products on ebay this month and within no time received an overwhelming response and generated over Rs. 1,00,000 in revenues. The appreciation has lifted our spirits and also given us some much needed cash flow.

Thursday 13 October 2011

Looking for a Technical Partner

Dear Readers
I am looking for technical partner for Craftila Private Limited. Craftila is a collectibles and accessories store that operates in both e-commerce and retail domain and offers over 500 products ranging from bags to home décor, paintings to photo frames, greeting cards to mugs. Unique products, beautiful packaging, prompt delivery and excellent customer service is what sets Craftila apart.

Wednesday 12 October 2011

Discount coupons via mobile top-up

Just received the following discount coupons on recharging my mobile.
  • Goibibo: Use coupon code FLYPAYTM and get Rs.200 discount at Goibibo.com on all domestic flight bookings.
  • FNP: Use coupon code UPTO75FNP5 at Fnp.com and get 10% discount on all purchases. Coupon valid till 31 March 2012.
  • Timtara: Use coupon code SQ879YD95N at Timtara.com and get Rs.100 discount on a minimum purchase of Rs.500. Coupon valid till 31 Oct 2011.

Monday 3 October 2011

Forced Marketing

In the past 4 months, I have become really annoyed with both Flipkart.com and InkFruit because of their banner advertisements. Both companies primary operating in e-commerce domain and heavily rely on advertisements to draw traffic.

Saturday 1 October 2011

Every day I am Shuffling

Image: Lost in Germany

Craftila is my latest business venture started with two high school friends of mine. Craftila offers unique collectibles and accessories for buying and gifting purpose. 


Started in July 2011, Craftila is currently at a stage where we are operating a number of projects. There is a commerce portal which allows site visitors to purchase any of the products featured on the website.

Friday 30 September 2011

Interesting Links 29/09/11



Bad PR spreads like viral fever. Open Letter to Fashion and You by  

Via Startups and End of Quarter Financial Performance

Naveen Selvadurai is an internet entrepreneur and co-founder of Foursquare.com. He was born in Tamil Nadu, India.

BMW has absolutely lost it with the BMW i8 Concept.  

Thursday 29 September 2011

Company Incorporation Expenses



These days, most of my time is going in legal work, right from finding a office, incorporation and fetching a sales tax number. An economic times article mentioned that India government is going to facilitate company incorporation in just 1 day, which was reverted back to the conventional procedure within one week.

Thought


Interview with Zepo startup Blog



Before we get started, could you please give a brief about yourself? Your background before Craftila.
I completed my schooling from the Scindia School and graduated from the University of Westminster, London in BSc (Hon) Biotechnology. I have worked previously with United Nations Industrial Development Organization and Foundation for MSME Clusters before starting Craftila. Apart from work, I am a football enthusiast and enjoy travelling. I’m also a big geek when it comes to new technology.

What prompted you to start Craftila? What is Craftila? Why did you choose the gifts category?
When a guy from IBM, a techie from IIT and a nerdy biotechnologist face the question of “do we really want to do this?” they usually find answers in something very different from what they thought their lives would be. And hence, we started Craftila to switch from our boring 9 to 5 jobs. Started by three high school friends, Craftila is a utility gift store and offers over 500 products ranging from bags to home décor, corporate gifts to photo frames, greeting cards to mugs. With a number of exclusive options, Craftila’s customers will never have to settle for the same old boring gifts or run out of ideas for a perfect gift anymore. Unique products, beautiful packaging, prompt delivery and excellent customer service is what sets Craftila apart.

Bubble or Boom



Get an Idea



From time to time, I would wander in whole sale market to look for trading opportunities. You never know when you spot a gap in the market.

FROM QUANTUM PHYSICS TO FINANCIAL JARGONS



London is known for its financial industry and filthy rich investment bankers. People working for huge financial institutions make huge and spend huge. There is no doubt that young working professionals slog during the week, and their financial packages are hugely criticised by the masses. 

My friend (in this picture) is no different as he aspires to drive one in his 20's by landing a job with the city. He says "Why continue my present field when I can own a porche if I work in a Bank"
It is said if you are good with people and numbers you can work in the financial industry and its the hefty pay packages which continue to pull the best talent from engineering and IT to take up this number game.

I personally know few engineers who were brillant during their engineering and now are either in audit or trading. Open linkedIn sometime and checkout few profiles associated with either some bank or audit firm and no surprise, most them are engineers from top engineering schools from India.

I have no take on this topic, but if the trend continues, science and IT will end up loosing brillant minds at an early stage.

Cashing In


Selecting payment gateways for e-commerce businesses in India has never been easy apart from global players such as PayPal who refuse to accept payments in rupees. Currently, there are a number of payment gateway integrations to allow your customers to shop with ease online; 

- EBS
- Suthorize.net
- 2Checkout or 2CO
- BluePay
- Worldpay
- Verisign Payflow
- LinkPoint
- MoneyBookers
- HSBC Payment Gateway
- HDFC Payment Gateway
- ICICI Payment Gateway
- CCAvenue

If you are wishing to enter the arena or begin accepting payments online for your excisting business, click the link below to know where to start from

Comparison of payment gateways in India. http://tinyurl.com/2b52kys

FlipKart



Flipkart continues to impress me by not just its services but also its ambitions.
Started by two IITians , the company has grown leaps and bounds in the last couple of years and striving towards starting it's own courier company.

The Flipkart Story – All You Need To Know [Unofficially] http://bit.ly/nX3cbL

Image source: Business Insider

Croma



Croma continues to grow it's presence in the technology retail world by setting up world class stores. Offering exclusive warranty schemes and 0% interest EMI plans, it is a heaven for all technology lovers.

Tata knows to to diversify and continues to set benchmark for the industry.

Pleasant Weather


Monday 8 August 2011

Pitching a VC

Raising a startup is like raising a kid, although I have no previous experience of latter, but from TV adverts and entrepreneur stories both require capital.

Thursday 30 June 2011

Buzz all around

.com business topped with social integration is the business to be in. College students are creating sites to share almost everything on the go. Recently google as just come out with its new weapon to fight for a few million users known as Google+, based on the social circles. 

Fast growth can also result is fast decline and thats what happened to myspace. The social networking site started way before Facebook was bought by a company for only $34 million only whereas Facebook could be having an IPO for $70 billion this year.

In todays time its critical to stay informed about the world around you otherwise it is very easy to get left behind.

Alert 

Twist

After week long wait, blogspot is finally working with my internet client. This desperation time made me spend one day trying to import all my entires in wordpress and even contacting reliance over this problem. Even in today's high technology world, I am still unable to diagnose the fault which caused me this pain. 

This week has been really decisive as I choose to pursue my passion in entrepreneurship by joining two of my school friends to start a e-commerce business.

Love Music Hate Racism

Monday 6 June 2011

Chetan Bhagat’s speech at Symbiosis


Following is the speech by Chetan Bhagat given at the orientation programme for the new batch of MBA students at Symbiosis, Pune.
Good Morning everyone and thank you for giving me this chance to speak to you. This day is about you. You, who have come to this college, leaving the comfort of your homes (or in some cases discomfort), to become something in your life. I am sure you are excited. There are few days in human life when one is truly elated.  The first day in college is one of them.  When you were getting ready today, you felt a tingling in your stomach. What would the auditorium be like, what would the teachers be like, who are my new classmates – there is so much to be curious about. I call this excitement, the spark within you that makes you feel truly alive today. Today I am going to talk about keeping the spark shining. Or to put it another way, how to be happy most, if not all the time.
Where do these sparks start? I think we are born with them. My 3-year old twin boys have a million sparks. A little Spiderman toy can make them jump on the bed. They get thrills from creaky swings in the park. A story from daddy gets them excited. They do a daily countdown for birthday party – several months in advance – just for the day they will cut their own birthday cake.
I see students like you, and I still see some sparks. But when I see older people, the spark is difficult to find. That means as we age, the spark fades. People whose spark has faded too much are dull, dejected, aimless and bitter. Remember Kareena in the first half of Jab We Met vs the second half? That is what happens when the spark is lost.   So how to save the spark?
Imagine the spark to be a lamp’s flame. The first aspect is nurturing – to give your spark the fuel, continuously. The second is to guard against storms.
To nurture, always have goals. It is human nature to strive, improve and achieve full potential. In fact, that is success. It is what is possible for you. It isn’t any external measure – a certain cost to company pay package, a particular car or house.
Most of us are from middle class families. To us, having material landmarks is success and rightly so. When you have grown up where money constraints force everyday choices, financial freedom is a big achievement. But it isn’t the purpose of life. If that was the case, Mr. Ambani would not show up for work. Shah Rukh Khan would stay at home and not dance anymore. Steve Jobs won’t be working hard to make a better iPhone, as he sold Pixar for billions of dollars already. Why do they do it? What makes them come to work everyday? They do it because it makes them happy. They do it because it makes them feel alive Just getting better from current levels feels good. If you study hard, you can improve your rank. If you make an effort to interact with people, you will do better in interviews. If you practice, your cricket will get better. You may also know that you cannot become Tendulkar, yet. But you can get to the next level. Striving for that next level is important.
Nature designed with a random set of genes and circumstances in which we were born. To be happy, we have to accept it and make the most of nature’s design. Are you? Goals will help you do that. I must add, don’t just have career or academic goals. Set goals to give you a balanced, successful life. I use the word balanced before successful. Balanced means ensuring your health, relationships, mental peace are all in good order.
There is no point of getting a promotion on the day of your breakup. There is no fun in driving a car if your back hurts. Shopping is not enjoyable if your mind is full of tensions.
You must have read some quotes – Life is a tough race, it is a marathon or whatever. No, from what I have seen so far, life is one of those races in nursery school, where you have to run with a marble in a spoon kept in your mouth. If the marble falls, there is no point coming first. Same with life, where health and relationships are the marble. Your striving is only worth it if there is harmony in your life. Else, you may achieve the success, but this spark, this feeling of being excited and alive, will start to die.
One last thing about nurturing the spark – don’t take life seriously. One of my yoga teachers used to make students laugh during classes. One student asked him if these jokes would take away something from the yoga practice. The teacher said – don’t be serious, be sincere. This quote has defined my work ever since. Whether its my writing, my job, my relationships or any of my goals. I get thousands of opinions on my writing everyday. There is heaps of praise, there is intense criticism. If I take it all seriously, how will I write? Or rather, how will I live? Life is not to be taken seriously, as we are really temporary here. We are like a pre-paid card with limited validity. If we are lucky, we may last another 50 years. And 50 years is just 2,500 weekends. Do we really need to get so worked up? It’s ok, bunk a few classes, goof up a few interviews, fall in love. We are people, not programmed devices.
I’ve told you three things – reasonable goals, balance and not taking it too seriously that will nurture the spark. However, there are four storms in life that will threaten to completely put out the flame. These must be guarded against. These are disappointment, frustration, unfairness and loneliness of purpose.
Disappointment will come when your effort does not give you the expected return. If things don’t go as planned or if you face failure. Failure is extremely difficult to handle, but those that do come out stronger. What did this failure teach me? is the question you will need to ask. You will feel miserable. You will want to quit, like I wanted to when nine publishers rejected my first book. Some IITians kill themselves over low grades – how silly is that? But that is how much failure can hurt you. But it’s life. If challenges could always be overcome, they would cease to be a challenge. And remember – if you are failing at something, that means you are at your limit or potential. And that’s where you want to be.
Disappointment’ s cousin is  Frustration, the second storm.  Have you ever been frustrated? It happens when things are stuck. This is especially relevant in India. From traffic jams to getting that job you deserve, sometimes things take so long that you don’t know if you chose the right goal. After books, I set the goal of writing for Bollywood, as I thought they needed writers. I am called extremely lucky, but it took me five years to get close to  a release. Frustration saps excitement, and turns your initial energy into something negative, making you a bitter person. How did I deal with it? A realistic assessment of the time involved – movies take a long time to make even though they are watched quickly, seeking a certain enjoyment in the process rather than the end result – at least I was learning how to write scripts, having a side plan – I had my third book to write and even something as simple as pleasurable distractions in your life – friends, food, travel can help you overcome it. Remember, nothing is to be taken seriously. Frustration is a sign somewhere, you took it too seriously.
Unfairness – this is hardest to deal with, but unfortunately that is how our country works. People with connections, rich dads, beautiful faces, pedigree find it easier to make it – not just in Bollywood, but everywhere. And sometimes it is just plain luck. There are so few opportunities in India, so many stars need to be aligned for you to make it happen. Merit and hard work is not always linked to achievement in the short term, but the long term correlation is high, and ultimately things do work out. But realize, there will be some people luckier than you. In fact, to have an opportunity to go to college and understand this speech in English means you are pretty damm lucky by Indian standards. Let’s be grateful for what we have and get the strength to accept what we don’t. I have so much love from my readers that other writers cannot even imagine it. However, I don’t get literary praise. It’s ok. I don’t look like Aishwarya Rai, but I have two boys who I think are more beautiful than her. It’s ok. Don’t let unfairness kill your spark.
Finally, the last point that can kill your spark is Isolation. As you grow older you will realize you are unique. When you are little, all kids want Ice cream and Spiderman. As you grow older to college, you still are a lot like your friends. But ten years later and you realize you are unique. What you want, what you believe in, what makes you feel, may be different from even the people closest to you. This can create conflict as your goals may not match with others. And you may drop some of them. Basketball captains in college invariably stop playing basketball by the time they have their second child. They give up something that meant so much to them. They do it for their family. But in doing that, the spark dies. Never, ever make that compromise. Love yourself first, and then others.
There you go. I’ve told you the four thunderstorms – disappointment, frustration, unfairness and isolation. You cannot avoid them, as like the monsoon they will come into your life at regular intervals. You just need to keep the raincoat handy to not let the spark die.
I welcome you again to the most wonderful  years of your life. If someone gave me the choice to go back in time, I will surely choose college. But I also hope that ten years later as well, your eyes will shine the same way as they do today. That you will Keep the Spark alive, not only through college, but through the next 2,500 weekends. And I hope not just you, but my whole country will keep that spark alive, as we really need it now more than any moment in history. And there is something cool about saying – I come from the land of a billion sparks.
Thank You.
Chetan Bhagat